An audit of what already works.
We use Google Analytics and Search Console to find the pages that bring traffic and enquiries, the searches you rank for and the sites that link to you. You get a written keep, improve or cut list.
Build · Stage 01
Website Redesign
When the site you have is costing you enquiries rather than winning them.
Sometimes the problem isn’t “no website,” it’s “this website is actively working against us” — slow, broken on mobile, or built for a business that’s since moved on. A redesign done properly doesn’t throw away what’s working (including your existing search rankings) — it fixes what’s broken and keeps what works.
Who this is for: a business whose current site is costing it enquiries rather than winning them.
What's included in our website redesign
A benchmark before anything changes.
We record rankings, traffic and enquiries for your top pages, so after launch we're comparing against real numbers.
A page-by-page redirect map.
Every old address, including PDFs and images that get visits, is matched to its new page with a permanent (301) redirect. We test the map on the staging site before launch.
Content moved and improved.
Thin or duplicate pages are merged, titles and descriptions that rank are kept or improved, and internal links are rebuilt.
Your old site stays live until launch day.
The new site is built on a private staging copy, so customers never see a half-finished site.
Speed, mobile and accessibility fixes.
We fix what slows your site on phones, measured with Core Web Vitals, and check the new design against WCAG 2.2 AA.
Nothing that works gets lost.
Analytics, the Meta Pixel, call-tracking numbers, form-to-CRM connections, your Google Business Profile link and your email all keep working after the switch.
30 days of monitoring after launch.
Weekly checks for broken links, indexing problems and ranking changes against the benchmark, with a written before-and-after report on day 30.
You own: the new site, its content, the redirect map and the benchmark data.
How we work
- Weeks 1–2
Audit and benchmark
You get the keep, improve or cut list and the baseline numbers.
- Week 2
New structure and redirect map
A sitemap for the new site, with every old address mapped.
- Weeks 3–4
Design
Homepage and key templates, with two revision rounds.
- Weeks 4–6
Build and migrate on staging
Content, redirects, forms and tracking moved across.
- Week 7
Pre-launch testing
Every redirect, form and tracking tag tested, plus phones and speed.
- Weeks 7–11
Launch and 30-day monitoring
Sitemap submitted, weekly checks, and a report on day 30.
Most redesigns take 6–10 weeks. Some ranking movement in the first few weeks is normal. The monitoring shows whether it's settling or needs action.
Working with us
- You deal with Prasenjit, the founder, from the first call to handover.
- Our team is in Kolkata, India. Calls run 11 am–8 pm Sydney time. We keep working after your day ends, so small changes are often ready by the next morning.
- We reply within one Australian business day.
- We write for Australia. Copy and campaigns use Australian English and are checked against the ACCC, Ahpra, Spam Act and Privacy Act rules that apply to your business.
- You own your accounts. We work inside accounts in your name, and you can remove our access at any time.